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<!DOCTYPE html>
<html lang="zh-Hant">
<head>
<meta charset="UTF-8">
<meta name="viewport" content="width=device-width, initial-scale=1.0">
<title>FORGE LEAN — 14 天精實衝刺</title>
<style>
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</head>
<body><div class="wrap">
<span class="eyebrow">Lean Startup × Growth Hacking</span>
<h1>FORGE <span class="a">LEAN</span><br>14 天精實衝刺</h1>
<p class="lede">先用「最小且最快的 test」驗證需求——一支影片 demo + 一個 fake-door 頁,兩週內見真章。只有通過的贏家才啟動後面的大機器。</p>
<h2>Build–Measure–Learn 迴圈</h2>
<p class="sub">每個點子先跑這條兩週迴圈;每一圈只驗證「一個最危險的假設」。</p>
<div class="figure">
<svg viewBox="0 0 860 380" role="img" aria-labelledby="lt ld" xmlns="http://www.w3.org/2000/svg">
<title id="lt">14 天 Build-Measure-Learn 精實衝刺迴圈</title>
<desc id="ld">框定、造餌、散播、量測、決策五步構成兩週迴圈,結果分流為 persevere、pivot、kill。</desc>
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<text x="34" y="64" font-size="12.5" font-weight="800" fill="#5B4FE9">Day 1–2</text>
<text x="34" y="84" font-size="12.5" fill="#3A3960">框定假設</text>
<text x="34" y="100" font-size="10.5" fill="#6F6E89">Learn</text>
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<text x="209" y="64" font-size="12.5" font-weight="800" fill="#5B4FE9">Day 3–6</text>
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<text x="559" y="64" font-size="12.5" font-weight="800" fill="#5B4FE9">Day 10–12</text>
<text x="559" y="84" font-size="12.5" fill="#3A3960">量測訊號</text>
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<text x="724" y="64" font-size="12.5" font-weight="800" fill="#AFA9EC">Day 13–14</text>
<text x="724" y="84" font-size="12.5" fill="#FFFFFF">決策</text>
<text x="724" y="100" font-size="10.5" fill="#AFA9EC">Decide</text>
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<text x="430" y="225" font-size="12.5" font-weight="800" fill="#1D9E75" text-anchor="middle">✅ Persevere → Tier 2 建構</text>
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<text x="430" y="277" font-size="12.5" font-weight="800" fill="#BA7517" text-anchor="middle">🔁 Pivot → 換假設重跑</text>
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<text x="430" y="329" font-size="12.5" font-weight="800" fill="#D85A30" text-anchor="middle">⛔ Kill → 下一個點子</text>
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<h2>驗證階梯(先做最便宜的)</h2>
<p class="sub">訊號夠強才往上爬一階;多數點子停在第 1–2 階就被殺掉,這是好事。</p>
<div class="grid g2">
<div class="card"><div class="t">階 1 · 最便宜</div><h4>Fake door / Landing</h4><p>一個假裝產品存在的頁面,量測有多少人真的想要。</p></div>
<div class="card"><div class="t">階 2</div><h4>影片 Demo</h4><p>像 Dropbox 那支影片——用畫面說故事,蒐集候補名單。</p></div>
<div class="card teal"><div class="t">階 3</div><h4>Concierge / 人工後台</h4><p>前台看似自動,後台你手動交付,驗證真實意願。</p></div>
<div class="card teal"><div class="t">階 4</div><h4>單功能 MVP</h4><p>只做唯一核心動作的最小程式。</p></div>
</div>
<h2>最小團隊 · 5 個 Agent</h2>
<table class="tbl">
<thead><tr><th>Agent</th><th>任務</th><th>KPI</th></tr></thead>
<tbody>
<tr><td><b>Orchestrator</b></td><td>選假設、跑迴圈、做 Persevere/Pivot/Kill</td><td>每點子成本、命中率</td></tr>
<tr><td><b>Insight</b></td><td>框定最危險假設、快速市場掃描、定成功門檻</td><td>假設品質</td></tr>
<tr><td><b>Demo Smith</b></td><td>影片 demo + landing / fake-door + 埋點</td><td>出貨速度、轉換</td></tr>
<tr><td><b>Growth Hacker</b></td><td>渠道、hook、referral loop、micro 付費測試</td><td>合格流量、CAC</td></tr>
<tr><td><b>Signal</b></td><td>埋點、收數據、對照門檻、輸出結論</td><td>數據新鮮度</td></tr>
</tbody>
</table>
<h2>決策門檻</h2>
<table class="tbl">
<thead><tr><th>結果</th><th>條件(範例)</th><th>動作</th></tr></thead>
<tbody>
<tr><td><span class="pill go">Persevere</span></td><td>達成預設門檻(如 ≥N 訪客中 ≥X% 留候補/預購)</td><td>畢業到 Tier 2,造真實 MVP</td></tr>
<tr><td><span class="pill pivot">Pivot</span></td><td>有部分訊號但未達標</td><td>換假設或客群,重跑兩週</td></tr>
<tr><td><span class="pill kill">Kill</span></td><td>訊號明顯不足</td><td>停損,轉到下一個點子</td></tr>
</tbody>
</table>
<div class="callout"><b>鐵則:</b>① 一次只驗證一個最危險假設;② 門檻在 Day 1 就寫死,不事後自我安慰;③ 能更便宜驗證就別寫程式;④ 北極星只有一個——合格註冊/預購。</div>
</div></body></html>