update local build script; update copyright text

Author: gregsdennis

_data/locales/en.yml

@@ -37,7 +37,7 @@ copyright:
   # Displayed in the footer
   brief: Some rights reserved.
   verbose: >-
-    Except where otherwise noted, the blog posts on this site are licensed
+    Except where otherwise noted, the content on this site is licensed
     under the Creative Commons Attribution 4.0 International (CC BY 4.0) License by the author.
 
 meta: Using the :PLATFORM theme :THEME.

run.bat

@@ -1 +1,13 @@
+@echo off
+del /s /q _site >nul
+
+if "%1" == "prod" (
+  set JEKYLL_ENV=production
+  echo running prod
+) else (
+  set JEKYLL_ENV=
+)
+@echo on
+
 bundle exec jekyll serve --incremental
+