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This repository contains a Power BI dashboard built to analyze Blinkit’s sales data with a focus on revenue trends, product category performance, and regional insights. Created collaboratively, the dashboard helps visualize business KPIs and customer behavior patterns.

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🛒 Blinkit Sales Analysis Dashboard – Power BI

This project presents an interactive Sales Analysis Dashboard for Blinkit, developed using Power BI. It was collaboratively created by me and my friend to explore key business metrics, improve our analytical skills, and apply real-world data visualization techniques.

🚀 About the Project

Blinkit (formerly Grofers) is a fast-growing instant delivery platform. This dashboard visualizes Blinkit's sales performance across various dimensions like revenue, product categories, regions, order quantities, and customer segments.

We followed a structured approach: cleaned the data, built a relational model, used DAX for calculations, and created interactive visuals to present meaningful insights.

📊 Key Features

  • 💰 Total Revenue, Profit, and Order KPIs
  • 📦 Category-wise and Product-wise Sales Performance
  • 🌍 Region and City-level Sales Comparison
  • 📉 Month-wise and Daily Sales Trends
  • 🎯 Filters for Date, Category, Region, and Order Type
  • 📈 Dynamic Charts with Slicers and Drilldowns

🛠️ Tools & Technologies Used

  • Power BI Desktop
  • Power Query (ETL – Extract, Transform, Load)
  • DAX (Data Analysis Expressions)
  • Power BI Service (optional – for publishing)

🎯 Learning Outcomes

Through this project, we gained hands-on experience in:

  • Real-time business dashboard design
  • KPI development using DAX
  • Applying filters and slicers for interactive views
  • Visual storytelling using business data

👥 Contributors

  • Satish Singh
  • Abhijit Sharma

If you found this project helpful or interesting, consider giving it a ⭐ and feel free to explore, share, or contribute!

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This repository contains a Power BI dashboard built to analyze Blinkit’s sales data with a focus on revenue trends, product category performance, and regional insights. Created collaboratively, the dashboard helps visualize business KPIs and customer behavior patterns.

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