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Job Social Media Position Followup Questions

lxm218 edited this page Apr 4, 2022 · 3 revisions

The TEA Project currently keeps a social media presence on 3 main platforms: Twitter, Telegram, and Medium. The social media manager position will need to post to social media in an effort to engage users on these platforms as well as meet definitive objectives that the team wishes to employ social media for. With this in mind, please answer the following questions.

  1. The team has just posted an important article on the Medium account that explains the tokenomics of the project in a way that's targeted towards VCs and whales (or crypto users with large amounts of USDT) who are looking to do liquidity farming. The intent of this article is to get either demographic to invest in the TEA Project. How would you structure a social media campaign to target either one of these audiences?

  2. The TEA Project team wants a social media campaign to attract miners to the platform. The funnel would be to a page on Github that explains the mining process and how to obtain a CML to start mining. Which social media platform(s) would you use, and how would you structure the campaign?

  3. A crucial aspect in the success of the TEA Project will be on-boarding developers to build decentralized apps on our platform. How would you structure a campaign to attract developers to the TEA ecosystem? How would you use metrics to measure the relative success of your campaign?

  4. Looking at our social media accounts, there are obviously other platforms which we're currently not active on. Which platform would you suggest for the TEA Project to pursue to onboard new users? If the team doesn't see the promise in the platform you've recommended, how would you structure a test campaign to show the benefits of being active on the new platform?

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